“Raised on Biggie and Nirvana, We are the new Americana.”

Posted on 29 November 2015

“Raised on Biggie and Nirvana,
We are the new Americana.” – Halsey “New Americana”


Vintage fashion is nothing new. However, it’s only recently that 80s and 90s fashion has been considered vintage. This was a transcendent time in the world of fashion. Cross Colours, Tommy Hilfiger, and Coogi changed the game. Not to mention select designer labels like Versace.



                                                Source: Complex.com                         Source Complex.com



Unfaded Era is a site where 80s and 90s fashion lives. As we continue to grow our online inventory (and eventually the launch of our retail space in the years to come) we’ll keep you updated via social media and our blog on some of our dopest brands. We’ve already begun curating our inventory for our major site update in early 2016. Expect to see vintage pieces from the following brands to name a few:

  • Coogi (or “Cuggi” as it was called pre-1987)
  • Tommy Hilfiger
  • Saint Laurent
  • Bill Blass
  • Nautica
  • Helly Hensen
  • Champion


                         Source: mtv.com

We hope to inspire you with one-of-a-kind pieces to add to your wardrobe. Starting mid-late 2016 we also plan on launching our “vintage inspired” line of products. Here you’ll find unique contemporary clothes and accessories but with an 80s and 90s twist.


We speak to the generation that has an appreciation for that time period or “era” if you will. We speak to the generation raised on Nickelodeon, the generation born into the Internet age, the generation who went from CD players and tape decks to Limewire and Itunes. We speak to the generation raised on Biggie and Nirvana.


Welcome to Unfaded Era.

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